Marketing

E-commerce Trends for 2024: Retail Media Investment Soars

E-commerce continues to grow at a rapid pace, and the trends that surround it grow as well. In this article, we will discuss one of the most prominent trends for 2024: investment in Retail Media. What is Retail Media? Retail Media is a type of advertising based on monetizing retailers’ physical and digital spaces. In […]

A New Chapter Begins: Angela Tafur Takes the Helm at ShapYa

Hey ShapYa family! Today, we’re buzzing with excitement and can’t wait to share some fantastic news with you all. Drumroll, please… We’re welcoming Angela Tafur as our new CEO! Angela isn’t just any leader; she’s a powerhouse with a passion for diversity and a vision that’s as bold as it is inspiring. Join us as […]

How AI Can Automate Tasks in Your Restaurant

Artificial intelligence (AI) is revolutionizing the restaurant industry. Restaurants that adopt AI can benefit from several advantages, including task automation, improving the customer experience, and optimizing processes. In this article, we will explore how AI can be used to automate tasks in a restaurant. Task Automation in Restaurants AI can be used to automate a […]

Enjoy Healthy Holiday Celebrations: Tips to Avoid Food Poisoning and Create a Healthy Latin Christmas Dinner

December festivities are brimming with joy, love, and, of course, delicious food. For those of us embracing our Latin roots, Christmas celebrations often include traditional dishes that connect us with our culture. However, it’s crucial to ensure these festive treats don’t compromise our health. Here are some tips to avoid food poisoning and create a […]

ShapYa 2023: A Year of Breakthroughs and Looking Ahead to a Brighter Future

As we approach the end of 2023, it’s a great time to look back and celebrate the key milestones we’ve achieved at ShapYa in enhancing our digital ecosystem for minority-owned businesses. Expanding Market Reach: This year, we’ve significantly extended the reach of our marketplace app, successfully connecting more minority-owned businesses with a wider audience here […]

ShapYa: Transforming El Mandado Supermarket’s Digital Vision

Today, we’re shining a spotlight on one of our clients making a positive impact in the Latin community: El Mandado Supermarket. We had the opportunity to interview one of the owners and the daughter of the founders, Karla Brantner, who shared her insights on how their business has grown with ShapYa. The story of El […]

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