Digital Transformation

Beyond Innovation: The Research Triangle’s Blueprint for Small Business Success

Nestled in the heart of North Carolina, the Research Triangle is more than a mere point on the map—it’s a beacon of progress, a nucleus of innovation, and a melting pot where technology meets tenacity. Known for its prestigious universities and cutting-edge research facilities, the Triangle has become synonymous with technological advancement. But beyond the […]

A Local Guide to Social Media Success: Facebook and Instagram Strategies with ShapYa

We’ve talked about social media trends before, but today, we’re homing in on two giants: Facebook and Instagram, especially for our North Carolina entrepreneurs and businesses. With ShapYa’s insights, this guide is your North Star in the bustling world of online marketing, tailored to amplify your brand’s presence and sales right here in the Tar […]

Food Trucks vs. Restaurants: Which is the Best Option for Italian and Latin American Food in the United States?

The food scene in the United States has been revolutionized in recent years by the explosion of food trucks. These food trucks, which offer a more casual and affordable alternative to traditional restaurants, have become a popular option for enjoying a wide variety of dishes, including delicious Italian and Latin American food. Data: Differences and […]

Digital Flavors: How ShapYa Powers Growth for Wholly Guacamole

Hello, ShapYa community and fellow food enthusiasts! This week, we’re diving into something a little special. We’ve had the pleasure of sitting down with Liz Cabrera, the dynamic force behind Wholly Guacamole Mexican Grille located in Whitsett, NC. This gem of a spot has been dishing out authentic, mouth-watering Mexican cuisine for over 15 years, […]

Navigating the Tide: How Your Small Business Can Ride the Wave of 2024’s Social Media Trends

In the ever-evolving world of social media, staying ahead of the curve is crucial, especially for small businesses. 2024 brings new trends and opportunities in social media marketing that can be game-changers for your business. Let’s explore how you can capitalize on these trends, and remember, ShapYa is here to help you navigate these changes […]

A New Chapter Begins: Angela Tafur Takes the Helm at ShapYa

Hey ShapYa family! Today, we’re buzzing with excitement and can’t wait to share some fantastic news with you all. Drumroll, please… We’re welcoming Angela Tafur as our new CEO! Angela isn’t just any leader; she’s a powerhouse with a passion for diversity and a vision that’s as bold as it is inspiring. Join us as […]

ShapYa 2023: A Year of Breakthroughs and Looking Ahead to a Brighter Future

As we approach the end of 2023, it’s a great time to look back and celebrate the key milestones we’ve achieved at ShapYa in enhancing our digital ecosystem for minority-owned businesses. Expanding Market Reach: This year, we’ve significantly extended the reach of our marketplace app, successfully connecting more minority-owned businesses with a wider audience here […]

Digital Connectivity with ShapYa: The Key to Thriving Local Businesses This Holiday Season

Digital Connectivity with ShapYa: The Key to Thriving Local Businesses This Holiday Season Introduction As the holiday season approaches, it brings with it a bustle of shopping activity, where both customers and businesses are at their most active. In this bustling atmosphere, digital connectivity emerges as a crucial factor in the success of local businesses. […]

The Power of an Integrated Digital Ecosystem with ShapYa

In today’s fast-paced digital landscape, local businesses need more than just an online presence to stand out. They require a cohesive and integrated digital ecosystem that streamlines operations, maximizes sales, and keeps customers returning for more. We provide this at ShapYa because we are a comprehensive suite of digital tools designed to bring your business […]

ShapYa: Transforming El Mandado Supermarket’s Digital Vision

Today, we’re shining a spotlight on one of our clients making a positive impact in the Latin community: El Mandado Supermarket. We had the opportunity to interview one of the owners and the daughter of the founders, Karla Brantner, who shared her insights on how their business has grown with ShapYa. The story of El […]

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